The Responsible Innovation Network (RIN) aims to promote the understanding, practice, and diffusion of responsible innovation. Managed by Professor Luigi De Luca and Dr Tim Edwards, RIN is a research department within Cardiff Business School.
RIN approached Karolo in the early stages of their development needing a logo and website design to promote their ideas. An important element of the brief was to ensure the logo communicated a sense of connectivity, linking to the ‘network’ part of their offering To achieve this we created a link between the O’s in each word, symbolising the connection between individual networks.
The website lets RIN promote their events, case studies and latest news – quickly and easily. Users are encouraged to comment on past and future events, with easy moderation via Disqus. The brand has also been developed into a full range of stationery with business cards, letterheads, compliment slips and email signatures.