House of Curls
Creating an identity and e-commerce website for an exciting curly-hair focused brand.
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About the Project
An Iconic Brand
Taking inspiration from high-end hair and beauty brands, we created a refined, iconic logo that works beautifully across digital and print, and communicated House of Curl’s tone of voice perfectly.
To inject an additional dose of personality, the handwritten ‘Big Hair Don’t Care’ and ‘Love your curls’ straplines were incorporated into the brand establishing them as part of the core messaging for the company.
A Streamlined E-Commerce Experience
The heart of the House of Curls website is its e-commerce aspect. On the administration side of things, it was important for Claire to be able to take care of the website herself. Using Woocommerce, she can easily update and add products to the website, and manage all orders, sales and product pricing.
For website users, from finding their perfect hair-care products all the way through to check out, we’ve ensured the entire process is simple, secure and headache-free.
So if you’re already on your healthy hair journey or only just starting, House of Curls is the place to go for everything curls, waves, kinks and coils!