About the Project
The Responsible Innovation Network (RIN) aims to promote the understanding, practice, and diffusion of responsible innovation. Managed by Professor Luigi De Luca and Dr Tim Edwards, RIN is a research department within Cardiff Business School.
RIN approached Karolo in the early stages of their development needing a logo design and website to promote their ideas. An important element of the brief was to ensure the logo communicated a sense of connectivity, linking to the ‘network’ part of their offering To achieve this we created a link between the O’s in each word, symbolising the connection between individual networks.
The website lets RIN promote their events, case studies and latest news – quickly and easily. Users are encouraged to comment on past and future events, with easy moderation via Disqus. The brand has also been developed into a full range of stationery with business cards, letterheads, compliment slips and email signatures.