Seminar Components

Sculpting a striking website that shines a light on the success of the UK’s only provider of action seating mechanisms.

About the Project

Over the past few years, business has been booming for Seminar Components; a period of serious success which included a monumental move to a new state-of-the-art facility in South Wales. Their old website no longer demonstrated their reputation for innovation, so they came to us to create a dynamic new website that portrays them as the market leaders they are.

Our Solution

When we visited Seminar onsite for the initial project discussions, we were blown away. Their ultramodern manufacturing facility was seriously impressive, and we knew we wanted to make that a focal point of the website. We asked for some high-quality imagery, and they pulled out all the stops! Their cinematic aerial video welcomes visitors to the homepage, while photos of hardworking staff and cutting-edge machinery peppered across all pages act as visual proof of the company’s manufacturing prowess.

With over forty models and more than 150 variations, Seminar boast the most comprehensive range of Lift & Recline systems in Europe. As such, getting their digital catalogue right was absolutely key. They’d received lots of positive feedback on their existing product categorisation and layout, so we knew we didn’t want to take a completely new approach in the redesign. Instead, we took inspiration from the old system, implementing improvements along the way to make it easier for clients to find what they want, and for the Seminar team to keep their product listings up to date.

Want to find out more about our website design services? We'd love to hear from you!